Job: SR. ONLINE MARKETING MANAGER

Position Title: SR. ONLINE MARKETING MANAGER

Requisition Number: 174713

Functional Area: eCommerce

Location: BOTHELL, WA

The eCommerce Business Metrology Analyst is responsible for the analysis of AT&T Mobility's online customer acquisition efforts and customer conversion on the company's eCommerce web site. The eCommerce Metrology analyst will execute detailed analysis of marketing metrics and conduct quantitative evaluations of planned and completed online marketing campaigns.

Responsibilities within the scope of this position:

* Analyze marketing metrics such as CTR, conversion, yield, etc.
* Analyze web site data such as visitor counts, funnel reports and click stream data.
* Provide subject matter expertise for the various ecommerce analytical needs, including A/B tests and multivariate tests.
* Create graphs and charts illustrating and communicating analytical findings and conduct executive presentations
* Partner with the reporting team to help develop accurate and meaningful analytical/reporting tools.

The ideal candidate will need to combine strategic thinking, analytical capabilities, and operational adroitness. As with most eCommerce roles, the candidate will also need to understand web technology, and be able to thrive in a fast-paced, dynamic environment where the ability to focus on what matters most amidst a steady stream of competing priorities is crucial.

Qualifications
* Minimum of a Bachelor's Degree in Marketing or Statistics
* Minimum of 3 years of experience in quantitative analysis, financial analysis
* Previous experience working in eCommerce required
* Extensive experience with web site analytics tools such as WebTrends and Business Objects XI required
* Experience with SQL and databases preferred
* Experience creating surveys and analyzing survey results required

AT&T - is an Affirmative Action / Equal Opportunity Employer, and we're committed to hiring a diverse and talented workforce.